HAIPHONG PRIVATE UNIVERSITY
SUBJECT: MANAGEMENT SKILLS
THE ART AND THE SCIENCE OF
MANAGEMENT
Lecturer: Dr. Thai Van Vinh
Group: Hong Duyen
Nguyen Huyen
Trinh Thuy
Tuong Linh
Phuong Thao
Nguyen Trang
CONTENT

Introduction

Definitions

Four functions of management

The science and art in
management

Conclusion
“It is argued that management
is both a science and an art. An
effective and efficient manager
needs to employ skills of both
aspects”.
I. INTRODUCTION
The importance of management in our life


(Frank Lloyd Wright,1957)
DEFINITIONS
Effectiveness is the ability to choose appropriate goals
and achieve them

goals must be appropriate and

those goals must be achieved
Efficiency is ability to make the most appropriate use of
available resources in the process of achieving your goals

Effectiveness is concerned with goal attainment, while
efficiency is concerned with resource usage
( According to Vinh Thai, 2013 )
III. FUNCTIONS OF A MANAGER
PLANNING
LEADING
ORGANIZING
CONTROLLING
A. PLANNING

“Planning is an intellectually demanding process;
it requires the conscious determination of
courses of action and the basing of decisions on
purpose, knowledge and considered estimates”.
(According to Koontz, O’Donnell and Weihrich, 2005)
FUNTIONS OF A MANAGER - PLANNING
Answers for the questions:

What will be done?

Examine the environmental changes, reconsider continually, searching
the essential information constantly for more effective methods and
improve results
FUNTIONS OF A MANAGER - PLANNING

It’s necessary to have both science and art in
planning to estimate and anticipate the
challenges in the future as well as take
advantage of opportunities.
FUNTIONS OF A MANAGER - PLANNING
Example:

PepsiCo of Vietnam plans to build one new
factory in Ho Chi Minh City.
FUNTIONS OF A MANAGER - PLANNING

Manager of PepsiCo need to:
- Choose the place
- Decide the construction scale, style and
requirements for the new factory
- Estimate the invested capital, manual labors,
completion date…
- Find a constructive company to collaborate.
B. ORGANIZING

Organizing as a process of combining and
integrating human and other resources in
productive interrelationships for plans can be
success.
(According to Management Study- HPU-2013)

FUNTIONS OF A MANAGER - LEADING
The way to training and coaching staff

Training is to provide the employee with the
knowledge and skills to perform a task.

Coaching is a process designed to help the
employee gain more experiment and to
overcome barriers so as to improve job
performance.
FUNTIONS OF A MANAGER - LEADING

Training and coaching go hand-in-hand.

Both training and coaching helps to create the
conditions that cause someone to learn and
develop.
FUNTIONS OF A MANAGER - LEADING
For example:

The structural change of company's operation
• Average of 6 -10 years of management consulting experience
• The change of the way to training to workload
• The change of hierarchy in the company

Recent national searches have included change management resources for:
• Enterprise wide change implementations
• Change strategy initiatives
• Organizational design projects
• Communications development initiatives